Starting an ecommerce business isn’t just about putting up a website and hoping for the best. Behind every overnight success story is a roadmap of smart decisions, niche knowledge, and a strong foundation. Sure, you’ve heard incredible case studies–the product with $3 million in annual revenue just from YouTube. The brand that made $80,000 in…
Introduction Would you like to learn a powerful way to track your customer’s purchase behavior and improve customer satisfaction at the same time? If so, a customer journey map may be just what you need. Imagine for a moment that you recently purchased a new pair of headphones. Your customer journey probably looked something like…
Introduction In this post, we will go over how to identify the most common index errors (considered by Google) and fix them. The most common errors are the following: 404 Errors Duplicate Title Tags Duplicate Meta Description Duplicate Content I. Identify all the errors. Screaming Frog SEO Spider is a desktop software that crawls your…
In this post, we will provide some keyword optimization tips for e-commerce stores. The main elements that influence your search engine rankings are: Title tags Meta Description Header Tags Content Image Alt Tags I. Optimizing Title, Meta Description, and Header Tags Your title tags and meta descriptions are displayed in your browser tab and search results. You should review…
Introduction Image optimization is one of the most neglected areas when it comes to driving search traffic and increasing conversion rates and sales for any eCommerce site. In terms of SEO, most people think about keywords, content & backlinks while neglecting other powerful ways to optimize their site. On top of that, more visually appealing,…