In today’s digital age, ecommerce has become a crucial component of the global economy. With online retail sales continuing to grow year after year, it’s more important than ever for businesses to have a solid understanding of the key terms and concepts that make up the ecommerce landscape. Whether you’re a seasoned ecommerce veteran or…
Introduction Everyone looking to grow their business and generate more revenue is always looking for the next best thing. The newest tactic that’s going to send their business into the millions. But that’s often a mistake. Why? Because growth hacks aren’t working, and they rarely do. New age marketing and sales tactics are failing you….
Introduction Have you ever heard of the phrase “work smarter not harder?” For most of us, that’s easier said than done. When running a small business or ecommerce-based startup, it can be pretty tricky to put those words into action. You can quickly find yourself working more than 60 or even 80 hours every week…
Introduction Competing with big online marketplaces is no joke. Amazon dominates the competition when it comes to e-commerce sales. Big box stores like Walmart and Target capture more of the foot traffic offline. Even when you turn to offline sales, you’re up against big competitors. And getting traffic to offline stores has become even harder…
Introduction Validating a product on the market today is complex and expensive. When you can’t afford to beta test a product or dump thousands of dollars into development, you need a way to test the market and make sure that people will buy it. Creating a product without demand is a recipe for disaster in…