Introduction Tumblr is like its own little world. It’s split up into different communities, each with its own language, culture, and code of conduct. However, unlike many other social networks, there are almost no native advertising options. It’s not really a place for brand messages. Unless, of course, you know exactly what you’re doing. Jason Wong is...
Launching a product on Kickstarter can be an excellent way to turn your entrepreneurial dreams into reality. However, with so many campaigns competing for attention, it can be challenging to stand out from the crowd and achieve your fundraising goals. That’s why it’s essential to understand how to launch a product on Kickstarter effectively. You...
Introduction Reddit is great for many things. For example, it’s awesome for finding hilarious memes. There’s one thing, though, that Reddit is definitely not known for. Reddit is like the anti-sales social media channel. Redditors are notoriously touchy and protective of their tight-knit communities. In fact, they have a whole community dedicated to calling out spammy...
Introduction Some companies have a master plan before they even hit the market, while others just decide to roll the dice and see what happens. Specialty coffee company Craft and Mason knew what they were getting themselves into (both practically and financially). But they also didn’t waste too much time planning for scenarios that may...