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Case Study: How to Build an Ecommerce Brand With 50% Repeat Purchase Rate

Ecommerce sales are tough as it is.

With cart abandonment rates so high, it’s already hard to close a sale.

People add your products to their carts or bags, but that doesn’t mean you’ve sold product.

Let alone the fact that 98% of people won’t convert on their first visit to your store.

Which means you need powerful, effective remarketing to bring them back for a sale.

But average remarketing click-through rates are only 0.05%.

It’s tough to get people to your site, and even tougher to bring them back to buy.

But maybe that’s the problem. The focus isn’t where it should be when it comes to sales.

We’re always too focused on getting more customers, rather than improving the lifetime value of our current ones.

Brand-aware customers are much more likely to purchase from you.

Meaning we need to shift from the mindset of “more is better” to focusing on getting higher repeat purchase rates.

Shifting from pulling in as much traffic as we can to focusing on our existing customers.

The ones who’ve already purchased from you and know your brand!

In this post, we’ll show you how Greats built a powerful footwear brand with strong customer loyalty and a 50% repeat purchase rate.

Plus, we’ll show you how you can build a powerhouse of repeat customers, too.

Case Study: How to Reach $1 Million in Sales With Good Ol’ Fashioned Persistence

Everyone looking to grow their business and generate more revenue is always looking for the next best thing.

The newest tactic that’s going to send their business into the millions. But that’s often a mistake.

Why? Because growth hacks aren’t working, and they rarely do. New age marketing and sales tactics are failing you.

Finding the elusive unicorn isn’t real. All of these edgy new tips and tricks have one major problem:

Cost per acquisition.

They’re meant for major brands looking to disrupt the traditional advertising market.

Meaning small brands and companies can’t afford it, and they don’t have the brand awareness to make it work.

Sometimes, you have to go back to basics. Put your nose to the grindstone. Use proven tactics.

If you want to reach millions in sales, you need to implement good ol’ fashioned persistence. A tried-and-true method that has been around since the dawn of time.

Everybody knows that you can sell almost anything to almost anyone. All it takes is grit and the willingness to keep going in the face of adversity.

Here’s how Natural Force used real hard work and persistence to grow their sales to over $1 million and how you can do it too.

Case Study: How to Reach $2 Million Revenue Using Content Syndication

Promoting your own content marketing efforts, like blog posts, is tough.

There are millions of blog posts published every single day online.

It’s harder than ever before to get your target market to read a post. Even if your content is the best of the best.

Simply sharing your content on social media won’t bring in enough new visitors to move the needle.

Sure, having a social promotion strategy is great. But it’s still tough to get noticed by new eyes.

But that doesn’t mean it’s impossible. With content syndication, you can get your blog posts featured on some of the best sites in your industry.

And the upside? It costs almost nothing to do it.

With so many blog posts and so many readers, it’s not unreasonable to think that you’re missing a big chunk of people who are likely interested in your content.

Content syndication for your blog posts is cheaper than rewriting content for a guest post.

Plus, you don’t have put in the labor and time it takes to write one. You’ve already done it.

And that’s the exact strategy that BestSelf Co used to grow to $2 million in revenue.

They took their content marketing gameplan to the next level by incorporating content syndication on popular industry sites.

Here’s how they did it and how you can implement their strategy today.

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Case Study: How to Run a $3 Million Business Working Only 4 Hours a Day

Have you ever heard of the phrase “work smarter not harder?”

For most of us, that’s easier said than done.

When running a small business or ecommerce-based startup, it can be pretty tricky to put those words into action.

You can quickly find yourself working more than 60 or even 80 hours every week to keep your business afloat.

And it takes even more hours to find scalable growth.

Growing a business from the bottom up takes a lot of long days and constant dedication.

And if you want to get to a place where you can hire a slew of new employees to take on tasks and remove some of your workload, you need more money to pay them.

To get the money, you have to put in the hours.

It can become a vicious cycle.

And it’s one that will do some major damage to your work-life balance.

You’ll quickly burn out if you spend all of your waking hours working on your business.

So, what do you do? How do you save time and cut your workday to just four hours a pop without risking a drop in efficiency or unfinished tasks?

For starters, you take some tips from Patrick Lehoux, the founder of Bottle Cutting Inc, a DIY glassware company.

He began outsourcing and automating tasks to cut his 60+ hour work week down to just four!

His three million dollar business was not an easy one to run. But he needed to find ways to cut down his time to enjoy his life, too.

In this article, we’ll walk you through the steps that Patrick took to cut down his work hours while still supporting growth in his business.

Then, we’ll show you exactly how you can implement those tactics for your own business and work schedule.

Let’s jump in!

Case Study: How to Generate $1 Million in Sales by Driving Online Traffic Offline

Competing with big online marketplaces is no joke.

Amazon dominates the competition when it comes to e-commerce sales.

Big box stores like Walmart and Target capture more of the foot traffic offline.

Even when you turn to offline sales, you’re up against big competitors.

And getting traffic to offline stores has become even harder now.

But it’s necessary when you’re forced to compete with giants like Amazon selling products for cheaper.

Getting in-store sales is tough.

But thankfully, there are a few ways to drive your online traffic offline to your stores.

That’s what one entrepreneur did with his company, Kisstixx.

Here’s how Kisstixx generated $1 million in sales by driving their online traffic offline and how you can do it too.

Case Study: How to Validate Your Product With 500 Preorders Using Only a Splash Page

Validating a product on the market today is complex and expensive.

When you can’t afford to beta test a product or dump thousands of dollars into development, you need a way to test the market and make sure that people will buy it.

Creating a product without demand is a recipe for disaster in the ecommerce (or business) world.

It means you could be risking your hard-earned money on a product that won’t sell.

But validation isn’t easy to get. And most of the time (if not all of the time), the first company to jump on a trend will take off.

And that’s exactly what happened for Taron Lizagub of KNOXLABS.

Taron had no product in development and no means of creating it yet.

Instead, he tested the idea using a simple splash page to gauge user interest and offer pre-orders of a soon-to-be product.

When he used this method, he landed over 500 pre-orders and noticed huge influxes of traffic and interest in his idea.

Without any money spent on development, he was able to validate his idea and produce a business built on success.

He’s now generating millions of dollars in revenue every single year.

So, how can you make a splash page to validate your product without spending a dime on development or beta testing?

Thankfully, Taron laid down a road map for us to follow.

Here’s some background on what a splash page is, how KNOXLABS used it to secure 500 pre-orders before they even made the product, and how you can validate your product with one too.

Case Study: How to Convert Sites on Flippa Into a $20,000 Per Month Revenue Business

Building a small business is one of the riskiest things you can do with your money.

8 out of 10 small businesses fail and get shut down within the first 18 months.

That means a whole 80% of businesses that are started by our entrepreneur friends will die swiftly.

It’s incredibly risky and the odds are exponentially stacked against you.

Plus, most markets and even niche markets have tons of competition already.

But, have you ever wanted to simply buy an existing website or business and turn it into a profit producing gold mine?

To skip all those hard hours spent bootstrapping a company and jump right into the growth period?

With sites like Flippa, you can.

You can purchase and run existing, proven businesses instead of taking the time to develop on your own.

Instead of taking on most of the risk, you can buy a company that’s finding proven success.

And that’s exactly what Riad Bekhit did with his new potato business.

He purchased a company that delivers potatoes to people with customized messages on the potato.

Sounds silly right? Sure, but he’s consistently generating over $20,000 per month in sales.

And he skipped all the start up with that comes with creating a small business.

Here we’re going to review what Flippa is, how Riad converted his site to generate $20,000 per month, and how you can do it too.

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Case Study: How to Reach Run A $341,000 Product Launch While Traveling The World

Working a typical nine to five job isn’t for everyone.

Heck, I’m pretty sure anyone would rather be traveling the world while running their business.

But most people consider that idea little more than a fantasy.

Remote businesses are constantly characterized by statements like:

“They never work.” Or “nobody ever gets the work done.”

But that’s simply not true anymore.

Remote employees are now way more efficient and productive than office-based workers.

A ConnectSolutions study found that 77% of workers get more work done in less time when they work remotely.

Best Buy implemented a flexible work program and saw a 35% jump in productivity.

People often associate remote work negatively with “slacking off,” but the data proves otherwise.

The rules of engagement aren’t the same anymore.

Working landscapes are changing dramatically.

Workers are ditching the cubicle for a nomad lifestyle that allows them to get work done and enjoy life to the fullest.

And thankfully, it’s still possible to run your own remote business while traveling the world.

Today we’ll look at how Minaal managed a $341,000 product launch while living their own nomad lifestyle, and then we’ll show you how you can do it.

Let’s dive in.

Case Study: How to Build a $2.5 Million Brand By Split Testing Positioning With Facebook Ads

How your brand is perceived in the eyes of the customer is critical when it comes to driving sales.

If you want to grow a business to generate millions of dollars in sales, you need to position your brand favorably.

For example, can you think of any brands out there that you wouldn’t ever buy from?

Think about why.

Maybe it’s because they aren’t “cool” enough or they aren’t trendy, or they have a certain demographic associated with them.

That all has to do with positioning.

Positioning is key when you’re trying to drive sales for your brand.

If people don’t resonate with your brand and your products, you won’t be able to convince them to buy from you.

So, what do you do? How can you impact positioning and display your brand favorably to the right audience?

By split testing your positioning with Facebook Ads.

Thankfully, Need/Want already laid down the blueprint for us on how to grow a $2.5 million brand.

In this article, we’ll take you step-by-step through Need/Want’s story: all about positioning, and how to build your own brand by split testing positioning with Facebook Ads.

Case Study: How to Build a $2 Million Business With Low Cost With Instagram Hacks

 

Instagram is one of the fastest growing social networks on the planet today.

Companies are starting to hop on the Instagram train to get their business on a new platform for branding efforts.

But can you really use Instagram to grow a business?

Social media isn’t often seen as a primary (or at least a large) driver of sales.

Most people think that social media is just a branding tool to create some buzz and generate social proof.

But Instagram can drive tons of sales for your business.

How? By harnessing the power of influencers like we’ve never seen before.

Blenders Eyewear put this idea into action with their own business.

They used diverse Instagram hacks to grow their business to generate millions of dollars in revenue without spending much money.

Typically, influencers don’t come cheap. They’re often reserved for the big brands looking to capture the likes of Kim Kardashian.

But, Instagram is changing the game. With their new meetup addition, you can capture influencers without blowing your marketing budget.

Instagram has the power to take your business to the next level, even without using advertising dollars.

Here’s how Blenders Eyewear built a $2 million business with low-cost Instagram hacks, and how you can do it too.

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