Case Study: How to Build a Profitable Online Store in 5 Weeks

Everyone wants to be the next great entrepreneur.

We want to be the one who starts a revolutionary business that exceeds all imagination and expectations.

But the truth is:

Building a profitable online ecommerce store is no easy task.

It can often take months or years for a business to become profitable.

And most businesses will close up shop in the first few years due to this lack of revenue.

It’s safe to say that growing an online store is tough.

It sometimes requires years of hard work to see your efforts generate a positive return on investment.

But you also don’t have that long to wait.

When you quit a job or turn down an opportunity to start your own business, you don’t have three years to live without a salary while you grow your business.

You need to drive profit fast if you want to grow your business and not deplete your savings account.

And thankfully, it’s possible to grow an online business that sees profits in just a few weeks.

Corey Ferreira of Syght Glasses is living, breathing proof of that.

He was able to grow his gaming glasses company to find profitable returns within just five weeks of starting his business.

He took an idea that was relevant to his lifestyle and turned it into a profit-driven company.

In this post, you will learn how Corey was able to generate $2,416.51 in profit in just five weeks, and how you can do the same for your own business.

Let’s jump right in.

Case Study: How to Sell $9 Million Worth of Products Using 3rd Party Marketplaces

When starting a new ecommerce business, it’s tough to know where you should start to sell your product.

There are countless stores available for the average business owner to start selling on.

Places like Etsy, eBay, Amazon, Craigslist, Shopify and more.

And the question quickly becomes:

Where do I start to sell? Do I run my own ecommerce store? Do I sell on third-party marketplaces?

Well, it’s no secret that third-party marketplaces are a great source of revenue and traffic.

Tons of businesses have thrived on it.

But how do you stand out when there are thousands of competitors?

It’s tough. It’s just like trying to rank for your target organic keywords.

It takes time and dedication.

But third-party marketplaces can have a massive impact on your business.

They allow you to capitalize on traffic that you otherwise wouldn’t have driven to your site.

For example, when someone searches for “tennis shoes” on Amazon, they might find your brand fast. But they may have never discovered you on Google.

And that’s exactly what zeroUV did.

They started selling on third-party markets and drove over $9 million in sales.

And thankfully, they’ve laid out a roadmap for future ecommerce businesses to capitalize on.

Here’s how zeroUV made $9 million in sales on third-party marketplaces and how you can do it too.

Case Study: How to Turn Your Arts & Crafts Into A Six-Figure Business Using Instagram

Online marketing is a diverse term.

It’s difficult to narrow it down to a single tactic or platform.

There are countless ways to build a business online in today’s world.

You can use search engine optimization to drive organic inbound traffic, pay for ads on Google to drive sales, or use social media to build a brand.

And that’s the problem.

What do you invest your time in? As a small business owner, you can’t put your eggs into every basket.

Time is stretched thin as it is. Money is stretched even tighter.

You have orders to manage, a shop to monitor, customers to nurture, and a business that depends on you.

So what do you do? How do you know where to focus your already limited time?

Most people would tell you to test the market. Test every platform and see which works best.

But let’s be honest.

Who has the time and money to do that when you’re focused on growing your business from the ground up?

You simply don’t.

And you can’t afford (literally) to spend time A/B/C/D testing platforms for growth.

You’ll only end up spending a few minutes on each with no major benefits.

Thankfully, people like Jake Starr of Recycled Firefighter have already done the grunt work for us.

He successfully grew his business to six-figures solely using Instagram to promote his brand.

In this article, we’ll walk you through exactly how he did that, why Instagram is a must for businesses, and how you can replicate his growth hack.

Let’s jump right in.

Case Study: How to Use Cold Emailing To Scale Your Ecommerce Store

Cold emails are often seen as outdated.

People think they’re an old school marketing tactic that doesn’t work.

It gets lumped into the category of cold calling and tossed to the side.

But sending cold email campaigns can still work.

In fact, it’s one of the best ways to grow your business.

On average, email produces $38 for every $1 spent. That’s a 38x return on investment.

You can’t afford to ignore the potential of using email for outreach and growth.

If you aren’t using email for customer acquisition, you could be losing out on tons of new customers.

But cold email outreach is also complicated.

People expect personalized messaging in today’s modern world.

Consumers are sick of the standard “Hey ((f-name))” emails that they see every day in their inbox.

So the problem quickly becomes:

How can you reach people with cold emails that actually convert? How do you stand out and personalize mass email campaigns?

And more importantly: Is this even worth it? Does cold outreach work? Does email really do well for customer acquisition?

Yes. Absolutely.

And that’s exactly what Pratima Aravabhoomi, the founder, and CEO of Craft Street Design Co did.

She invested her time and money into cold outreach to grow her startup.

Within just a few weeks she landed huge corporate clients and saw impressive, unexpected growth.

And the good news is that her strategy is easily repeatable.

Today you’re going to learn exactly how she did that, and how you can do it too.

Let’s get started.

Case Study: How to Capture Over 600 Emails Using Only $90 in Facebook Ads

When it comes to valuable sources of traffic and revenue for any business, email lists are basically the bread and butter.

And making those lists even bigger can enable companies to create viral buzz around new products, and drive quick sales and traffic to new merchandise.

In fact, email marketing is one of the best channels to deliver a high-return on investment.

But growing an email list is often easier said than done.

While they can be effective for sales, building a robust and quality list just doesn’t happen overnight.

Amassing tons of emails for your list in a short amount of time can be tricky, but that doesn’t mean it can’t be done.

What’s more? It needs to be done.

It’s important to focus your efforts on growing your list and making sure that email marketing is a huge part of your online and digital marketing strategy.

And why wouldn’t you? Email marketing produces the highest ROI out of any online marketing channel.

It generates $40 in return for every $1 spent.

So how do you grow your email list without a lot of money and in a short period of time?

Thankfully, you won’t be the first brand or business to ask that question.

There are companies out there who have already accomplished the feat, and taking notes from them means you can replicate their success.

Wee Squeak, a kids shoe brand, only spent $90 on Facebook Ads and was able to capture more than 600 emails!

And luckily for us, they left a blueprint and strategy to follow.

Here’s how Wee Squeak grew their email list using Facebook Ads, and how you can do it too.

Case Study: How to Sell 15,000 Bikes A Year With Niche Content Marketing

How many times have you heard this bit of advice?

Find your niche and your ideal customers will find you.

On some level, it’s solid advice. When you find your segment of a market, your brand message has more resonance, your marketing is more targeted, and your sales funnels convert better.

To top it off, your competitors won’t even begin to match the connection that you build with your audience.

But here’s the thing:

  1. Niche marketing is a very micro approach that won’t be successful without first getting insight into your market on a macro scale.
  2. You need to be flexible and allow your business room to evolve or you risk niching yourself into a box.
  3. Leveraging a strategy like content marketing makes niche marketing that much more powerful.

Solé Bicycles is a perfect example of that. Coming from a very grassroots inception, the direct to consumer bicycle company has achieved tremendous growth.

Ben Petraglia, one of the founders and head of marketing, shared how they used content to skyrocket their organic reach,

Case Study: How To Build a $1 Million Marketplace at a Fraction of The Cost

Growing a marketplace like Etsy or eBay isn’t something that happens overnight.

On top of that, it can take years of hard work and massive investments.

Marketplaces are popping up all the time, but most won’t succeed.

Just like any new business, the odds are stacked against them.

There’s too much competition, not enough money, and too little time.

But marketplaces for niche products can be a huge success.

Just take a look at Poster Gully, a market that allows people to buy and sell products related to art.

They grew from nothing in 2012 to one of the biggest art-based marketplaces online in 2017.

So, how do you do it when the odds are way against you?

Thankfully for us, Poster Gully already went through the process of growing their marketplace to a $1 million market.

They went through countless years of growth hacking, trial-and-error, and testing phases to get where they are today.

But they also left a plan in place for new ecommerce marketplace businesses to start.

In this article, we’ll uncover the methods that Poster Gully used to grow their marketplace for a fraction of the cost. Along the way, we’ll teach you how you can implement their plan.

Let’s get started.

Case Study: How to Sell $1 Million Worth of Product Within 90 Days

Selling physical products online is getting tougher and tougher.

There are currently over 377,500 stores on Shopify alone. And that’s not including other huge platforms which are likely doing similar numbers.

Markets are becoming more and more saturated, and it’s becoming difficult to differentiate your company from the competition.

To make it worse, we often hear success stories that preach about how you can make money in no time.

How you can do little to no work and still bring home the bacon.

And yet you find yourself nowhere close to that ultimate goal of striking it rich.

But what if I told you that you could find incredible success in just a few months?

And what if I told you that DODOcase did exactly that by selling a non-niche product?

DODOcase is an electronics case company that struck it big with an iPad case!

They were able to generate nearly $1 million in revenue in just three months.

They were featured in the New York Times and won Shopify’s Build-A-Business contest.

All by selling a simple iPad case.

So, no, you don’t have to have the ultimate niche product or the next Facebook to make it big.

You’ve just gotta improve an existing product and develop the best possible marketing strategy you can.

Here’s how DODOcase made their million in just three months and how you can replicate their strategy for success.

Case Study: How to Generate $7 Million Revenue For A Product for a Problem No One Wants to Talk About

squatty potty case study

Having a taboo product makes it nearly impossible to promote.

Nobody wants to hear about awkward (but necessary) products every day.

It’s even harder to create viral buzz around it too.

Marketing a product that buyers use awkwardly, like toilet paper, is tough.

Usually, when you watch commercials or see ads, they make you feel good.

But what if your products relate to a problem that people don’t like to share openly?

Think of products like skin care, bathroom-related products and more.

But you need to get people talking about your product if you want to drive big revenue numbers.

You can’t afford to skip promotion or ignore viral possibilities just because it’s tough or awkward.

Thankfully, there are a few ways you can promote products like this!

Bobby Edwards founded Squatty Potty to help people use the perfect posture when going to the bathroom.

It’s not a very exciting or buzzworthy product, yet he was able to drive over seven million dollars in revenue with creative marketing tactics.

Today we’re going to look at exactly how Bobby was able to drive such high revenues to such an awkward product, and how you can market your product like he did.

Let’s jump right in.

Case Study: How to Generate $3 million Annual Revenue By Monetizing YouTube Audience

YouTube is one of the best ways to build an audience, at scale, for virtually nothing out of pocket.

But YouTube is also heavily saturated with content creators.

There are thousands upon thousands of channels out there.

So the problem becomes being discovered and standing out.

And you might be wondering: “Where do I start?”

Daisy Jing, CEO of Banish, a natural skincare company, accidentally became an entrepreneur through her YouTube channel.

She created her own line of skin care products, used her channel as a marketing tool, and grew her business to $3 million in revenue.

Her channel now has 60 million views across all uploads and 200,000 subscribers. It’s a community that Jing has built from the ground up.

She now utilizes that community to drive revenue every single month.

Here’s how she did it, and how you can follow in her footsteps to build an audience that launches a million-dollar brand.